About the Project
We were tasked with redesigning the Big Time Rush website to support their "Can't Get Enough Tour". Our primary goal was to create a more engaging user experience for fans and promote ticket sales, music, VIP packages, and the fan app. The new website aimed to provide fans with all the information they needed to stay connected with the band and their music.
Objectives:
- Develop a website that is easy to navigate and explore, providing fans with an immersive and informative experience.
- Create a responsive website design that is accessible on all devices, including desktops, tablets, and smartphones.
- Promote ticket sales for the "Can't Get Enough Tour" by providing information on tour dates, venues, and ticket packages.
- Showcase the band's music, videos, and merchandise to increase fan engagement and drive sales.
- Promote VIP packages to enhance the fan experience and provide exclusive access to the band's events.
- Encourage fans to download the fan app and stay connected with the band's latest news and updates.
Target Audience:
Our target audience was primarily fans of Big Time Rush, particularly those who were interested in attending their "Can't Get Enough Tour". We wanted to create a website that would appeal to both new and long-time fans and provide them with all the information they needed to stay connected with the band.
Design Considerations:
When redesigning the website, we focused on creating a more immersive user experience that would make it easy for fans to find the information they needed. We worked on enhancing the visual design of the website to showcase the band's music and merchandise and create an engaging experience for users. Additionally, we made sure that the website was responsive and accessible on all devices, making it easy for fans to access the website on the go. We also highlighted the VIP packages and fan app to encourage fans to engage more with the band and have an exclusive experience. Finally, we integrated social media features to increase user engagement and provide fans with a platform to share their experiences.
